Video games
Video game localization: launch globally, play locally
End-to-end localization for the world’s most ambitious titles. We bridge the gap between code and culture, so your game resonates with players in 250+ languages from Day One.
New quest
The Ember Pass
Hold the bridge until dawn, and the realm will remember your name.
Emberforged Blade+12 fire damage
Lore term matches glossaryFits the dialogue boxRegister matches the character
- 250+LanguagesFor every player base you launch to
- Day 1Simultaneous shippingGlobal release on launch day, not months later
- LQALinguistic testing in gameBugs found in context, before gold
- VOCasting and directionNative voice talent for every market
Trusted by game publishers and platforms including
Level 1: Executive value
Built for launch day, not the patch after it
What studios and publishers get when localization is planned as part of the release, not after it.
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Sim-ship
Flawless simultaneous shipping
Eliminate the delay between your primary launch and global release. Our agile workflows are built for simultaneous shipping, so global revenue peaks on Day One.
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Transcreation
Cultural resonance, not just strings
Games are about emotion. We transcreate humor, lore, and character voices, so the experience is as immersive in Tokyo as it is in Los Angeles.
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Security
Military-grade IP security
Protect your IP before the big reveal. We use secure, air-gapped workflows and NDA-cleared linguists, so your spoilers and assets never leave our encrypted ecosystem.
Level 2: Localization lifecycle
From first concept to gold master
Three stages, one team. Localization starts in pre-production, so nothing has to be retrofitted after content lock.
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Stage 1
Pre-production
Set the world up for every market.
- Cultural consulting
- Glossary and lore development
- Geopolitical risk analysis
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Stage 2
In-game localization
Translate the game players actually play.
- Script and dialogue translation
- UI, UX, and menu localization
- Dubbing and voice-over direction
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Stage 3
LQA and testing
Catch it before players do.
- Linguistic bug tracking
- On-device functionality testing
- Age rating (PEGI and ESRB) content review
Level 3: Gaming verticals
Specialized for every platform
Each platform has its own technical constraints. We staff and plan for yours.
AAA PC and console
Massive word counts, branching narratives, and deep lore, kept consistent across every questline and sequel.
Mobile and hyper-casual
Tight UI constraints, app store optimization (ASO), and the high-frequency updates of LiveOps.
Esports and live events
Real-time interpreting for tournaments and localized broadcast graphics for global audiences.
AR, VR, and metaverse
Spatial audio localization and immersive UI translation for the next generation of play.
Boss level: Cultural sanity check
Protect your IP. Prevent the Day 0 PR disaster.
A single misunderstood gesture or disputed border can lead to a ban or a boycott. Our cultural sanity check gives you the answer before launch.
| What we analyze | What we check | Example flag | Fix before gold |
|---|---|---|---|
| Phonetic brand audit | Character names, fictional places, and spells in every launch language | A hero’s name that sounds like slang in a target market | Rename for that market before voice recording |
| Geopolitical compliance | Maps, flags, borders, and historical references against local law, such as NPPA rules in China | A disputed border drawn on the world map | Ship a market-specific map asset |
| Religious and iconic sensitivity | Sacred symbols, scripts, and architecture used in art and level design | A sacred script used as decorative texture | Replace the texture in the affected build |
| Gestures and body language | Emotes and character animations, so a victory in one culture is not an insult in another | A thumbs-up emote that offends in some regions | Swap the emote animation for those regions |
The outcome A complete risk matrix before you go gold, so your team makes surgical adjustments instead of costly post-launch patches. Example flags are illustrative.
Level 5: Engine and pipeline
Plugged into your engine. Tested in your game.
Direct engine connectivity
Our teams work directly with your localization pipelines in Unity, Unreal Engine, or proprietary builds, using API connectors to pull and push strings without manual file handling.
Context-aware linguistic QA
We don’t just proofread. We play. Our LQA testers find the text-overflow bugs and context mismatches that automated tools miss.
LiveOps at the speed of your updates
We integrate with your CI/CD pipeline for continuous localization, so weekly content drops are global from the start.
LOC-2381Fixed and verified
Main menu: German label truncated
- Build
- 0.9.4 release candidate
- Locale
- de-DE
- Type
- Text overflow
- Severity
- High, visible on first launch
“Einstellungen” clipped in the menu frame. Approved fix: “Optionen”, consistent with the glossary.
Achievements: Case studies
Results in media and live events
Voice-over, subtitling, and live-event language support from our media and events work.
Press start: Strategy session
Tell us about the build. We’ll plan the sim-ship.
Share the engine, the word count, the platforms, and the launch markets. We map the pipeline, the voice casting, the LQA plan, and the price before work begins.
Release date announced? Tell us up front. We plan content lock, recording, and LQA back from your launch.
Game localization requestExample details
- Title
- Action RPG, Unreal Engine 5
- Need
- Text, VO, and LQA in 9 languages
Side quests: Related services
Related services
Voice, software, creative, and live-event language support for studios and publishers.
FAQ
Game localization, answered
Don’t see your question? A language specialist can answer it in one call.
Talk to a specialist
Get a straight answer
Tell us what you need translated or interpreted, and we’ll scope it with you.
Meet one-on-one with a language services expert, at a time that suits you.
How do you handle LiveOps and frequent content updates?
We integrate with your CI/CD pipeline for continuous localization. As your developers push new content, our linguists receive it right away, so weekly updates are global from the start.
Can you handle voice-over and dubbing?
Yes. We provide full-service voice production: casting native-speaking voice talent, directing sessions for emotional accuracy, and post-production syncing to your timing and lip-sync requirements.
How do you keep a massive RPG or franchise consistent?
We build a living lore bible and centralized terminology management, so a weapon name or a character’s catchphrase stays identical across the game, its sequels, and its marketing materials.
What is your approach to cultural sensitivity?
We run cultural sanity checks that flag potentially offensive symbols, gestures, names, maps, and historical references that could lead to a ban or public backlash in a specific region, and deliver them as a risk matrix before you go gold.
Do you work inside Unity and Unreal Engine?
Yes. We work directly with your localization pipeline in Unity, Unreal Engine, or a proprietary engine, using API connectors to pull and push strings, so nobody has to export or reimport files by hand.
What does linguistic QA (LQA) cover?
Our testers play the localized build and log text overflow, truncation, context mismatches, untranslated strings, and placeholder errors as bugs in your tracker, then verify each fix. We also review content against PEGI and ESRB age rating requirements.
How do you protect unreleased builds and story spoilers?
We use secure, air-gapped workflows with military-grade protection. Builds, scripts, and assets never leave our encrypted ecosystem, every linguist and tester is NDA-cleared and background-checked, and access is limited to the people assigned to your title.
Tell us what’s at stake. We’ll show you how we’d handle it.
Send your files or describe your event. A language specialist replies with a fixed quote and a delivery date, with no obligation.
Prefer to call? 720-325-0459