Category: Marketing and Networking
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How Can I Best Reach My Non-English Speaking Clients
Reaching non-English speaking clients effectively is essential for any business aiming to succeed in today’s global market. Not all clients respond similarly to marketing…
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Should I Study my Client’s Language?
As most people with careers in the marketing business will tell you, the most important aspect to consider when marketing your service or business…
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Target Non-English Speakers| Expanding Your Market with 3 Tips
Expanding your company is a good way to continue to grow and develop brand recognition. This can be done in many ways; for example,…
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Sample Translations
When debating which company to choose for a particular service, it is often a good idea to compare the companies’ quality of work and…
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The Importance of a Quality Tagline to the Success of your Business
Why a Quality Tagline Matters for Your Business “That was easy,” “Magically delicious,” and “The happiest place on earth.” These well-known business taglines instantly…
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How to Effectively Build Meaningful Business Relationships Around the World
Why Building Meaningful Business Relationships Matters In the professional world, who you know is all that matters. With that in mind, it is important…
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Localize Your Business: Three Popular Social Networks Outside the U.S. Part 2
With the world becoming more global every day, sites like Facebook can’t even capture the full extent of all your international customers. That’s why…
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The Different Meanings of Marketing with Color
As more and more businesses shift their operations from a local to a more global approach, it is important to consider the effect of…
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Explaining that “Freelance” Doesn’t Mean “Free Services”
Freelancers, whether they are writers, translators, or programmers, do not work for free. The term “freelance” refers to someone offering their services independently rather…
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What “Oil” and “Gas” Mean in the Petroleum Industry
When interacting with the petroleum industry, the terms “oil” and “gas” come up in conversation more than any other words. However, if asked, do…